Content creation using generative AI
Multiply your creative output with artificial intelligence. Personalised marketing content, customised visuals and videos generated according to your graphic and editorial guidelines.
5 hours saved per week
AI creative studio: your creative team enhanced
Generate professional content in minutes rather than days. Optimised marketing texts, high-quality visuals and engaging videos produced to your exact specifications. Generative AI masters your brand identity and respects your creative constraints.
Procab, AI agency in Geneva uses a simple production workflow:
creative brief → AI generation → validation → delivery.
Your teams focus on the creative strategy while the AI executes the technical production.
Time-consuming content production
Creating texts, visuals and videos by hand takes up entire days of your creative teams’ time. Longer delivery times, soaring production costs and a bottleneck on every marketing campaign.
Creative consistency difficult to maintain”
Graphic charter and editorial tone fluctuate depending on who’s involved. Heterogeneous visuals, contradictory messages, diluted brand identity. Constant creative supervision required to maintain consistency.
External creation costs
Creative providers charge by the time spent: €500 a day for a graphic designer, €2,000 for a corporate video. Exploding marketing budgets, creative ROI difficult to justify, total dependence on external suppliers.
Creative intelligence that generates your personalised marketing content in minutes rather than days
Mastery of the entire AI ecosystem
Each AI model excels in specific areas. Our technical expertise enables us to select and orchestrate the best tools for your precise creative needs.
ChatGPT for powerful marketing copywriting, Claude for complex analysis and structure, Gemini for Google ecosystem integration, Llama for local processing. We master the strengths and limitations of each model to optimise your results.
Calibrated multi-model approach: specialised prompt engineering, fine-tuning according to your constraints and intelligent orchestration for top-quality content. No dependence on a single supplier, maximum flexibility in line with technological developments.
Our technical stack
- OpenAI: creative writing and copywriting
- Anthropic Claude: Structured analysis and technical content
- Google Gemini: workspace integration, information search
- Meta Llama: Local confidential processing
- Specialised templates: Imagen, Stable Diffusion, Flux, Ideogram for visuals
- RunwayML, Synthésia, Luma Dream, Pika Labs for video and visual effects
Creative modules
Intelligent text generation
Marketing copywriting and technical content tailored to your audience
Advanced visual production
High-quality visuals in line with your corporate identity
Automated video creation
Short, engaging videos
Intelligent text generation with AI
Your teams spend hours on a single newsletter. Generative AI produces the same content in 3 minutes.
Our system first analyses your editorial charter, your target audience and your business objectives. Then it generates personalised marketing texts: optimised landing pages, conversion emails, SEO product descriptions and engaging web content.
Mastered technical mechanism: prompts structured according to your sector, fine-tuning of GPT and Claude templates to your business vocabulary, reusable templates for each type of content. ChatGPT for creativity, Claude for technical structure, Gemini for SEO optimisation.
Results measured for our customers: 5 hours saved per week on content production, 23% higher email engagement rate, improved SEO positioning on targeted keywords. IA copywriting that respects your tone without distorting your message.
You retain total creative control: validation before publication, real-time adjustments, guaranteed consistency with your editorial strategy. AI speeds up your production without replacing your marketing expertise.
Image generation with AI
Visual creation system calibrated to your brand identity: automatic extraction of your colour codes, typography and graphic style. Generation of custom illustrations, realistic product mock-ups and marketing visuals that can be used on all media.
Controlled technical process: Imagen for creative illustration, GPT for marketing concepts, Stable Diffusion for product variations, Ideogram for textual visuals. Customised visuals incorporating your graphic constraints, post-processed for colour consistency.
Proven performance: unlimited image bank respecting your charter, formats automatically adapted for web and print, production time divided by 15. E-commerce customers generate 200 product images a day, compared with 10 using traditional methods.
Quality control maintained: validation of concepts before mass generation, real-time stylistic adjustments, guaranteed intellectual property. Your art director guides the AI without production constraints.
Animated sequences and multilingual talking avatars
Video generation technology calibrated to your needs: Synthesia avatars speaking in your language with your script, RunwayML creative sequences for animation, Luma Dream Machine for realistic scenes. Hybrid AI-human production for complex projects.
Optimised technical workflow: script adapted to AI constraints, generation by intelligently assembled short sequences, automated post-production for visual consistency. Synthesia for multilingual presentations, Pika Labs for visual effects, professional final editing.
Measured customer results: online training produced in 2 days compared with 3 weeks, e-commerce product videos generated on demand, corporate presentations translated into 4 languages simultaneously. Production costs divided by 5 compared with traditional methods.
Accepted technical limitations: short videos preferred for optimum quality, human supervision maintained for complex concepts, hybrid production recommended according to your requirements. Total transparency on the current capabilities of each tool.
Concrete benefits for your company
From idea to deliverable in less than an hour
Generate 50 visuals in 10 minutes, write a landing page in 20 minutes, create an explanatory video in 1 hour. Production times cut by a factor of 20.
Creation-Action methodology
Analysis of your existing brand identity and definition of IA guidelines. Extraction of colour codes, typography, visual styles and editorial tone to calibrate generative models.
Customised training of IA tools on your graphic charter. Tailor-made prompts, fine-tuning of parameters and creation of reusable templates according to your creative specifications.
Content generation with real-time validation. Rapid iterations, creative adjustments and delivery of final assets in your preferred broadcast formats.
of time saved with AI creation tools
AI content creation
For standardised content (product visuals, descriptions, social posts), AI quality often surpasses manual production in terms of consistency. For complex conceptual creations, AI excels in creative assistance but requires human artistic direction. For videos, or certain branding images, ia will not be able to replace human content creation
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